
Hisense, a leading brand in global consumer electronics and home appliances, proudly announces the launch of its next‑generation laser display lineup into the Hisense Laser Family — the Hisense RGB Triple Colour Laser Projector XR10 and the RGB Laser Cinema PX4PRO. This milestone marks the industry’s first 120-inch laser display on a VIQMAX ALR screen in Malaysia cinema, setting a bold new chapter in immersive viewing experiences for Malaysian households.
“At Hisense, we believe the way Malaysians experience entertainment at home continues to evolve. Consumers today are looking for more immersive and flexible viewing experiences that can seamlessly fit into their everyday lives. With the introduction of the Hisense RGB Triple Colour Laser Projector XR10, RGB Laser Cinema PX4PRO and RGB Smart Laser TV L9Q, we are bringing our latest laser display innovations to Malaysia, giving consumers access to cinema-quality entertainment without compromise. We want Malaysians to experience the excitement of cinema-quality viewing all at the comfort of their home,” said Derek Jin, Managing Director of Hisense Malaysia.
The Hisense XR10 is engineered for those who demand uncompromising home cinema performance. Powered by RGB triple‑color laser projection, it delivers breathtaking clarity across screen sizes up to 300 inches. With 6000 ANSI Lumens brightness, speckle reduction technology, and a dynamic IRIS lens achieving a native contrast of 6000:1, the XR10 ensures vivid visuals even in bright environments. Intelligent cameras paired with industry‑leading lens shifts make alignment precise and automatic, while its advanced liquid cooling system guarantees maintenance‑free performance lasting up to three times longer. Priced at RM23,999, the Hisense XR10 is ideal for large venues and premium home theaters, transforming any space into a professional‑grade cinema.

The Hisense PX4PRO Laser Cinema brings true cinema quality directly into the living room. Featuring the LPU Digital Laser Engine 3.0 and an RGB triple-laser module, it delivers 25% more brightness with its 3500 ANSI Lumens output, eliminating the need for blackout curtains even with lights on. A DMD 0.47″ DLP 8445 chip ensures sharper detail, while the precision IRIS lens enhances color accuracy and minimizes glare. With IMAX Enhanced certification, Dolby Vision and Devialet Audio, the Hisense PX4PRO makes every family movie night, sports match, or gaming session larger than life. It is the perfect centerpiece for modern living spaces, offering cinema‑quality entertainment without leaving home and available at RM23,999.


Expanding the lineup, the Hisense L9Q delivers stunning projections from 80 to 200 inches, paired with high-bright ALR screens. To ensure vibrant visuals in any environment, the L9Q powered by LPU Technology 2.0, delivers 5000 ANSI Lumens brightness and a 5000:1 contrast ratio. Its Trichrom laser technology produces rich, accurate colors, while IMAX Enhanced and Dolby Vision Atmos provide cinematic audio-visual immersion. With Autoscreen Fit and an ultra-short throw design, the L9Q integrates seamlessly into any home size, making it ideal for family movie nights, sports viewing parties, or binge-watching your favorite series, priced at RM29,999.
“Launching the industry’s first Hisense laser series display in a cinema is a significant milestone, allowing households to finally experience true cinema quality at home. With more innovations ahead, together we continue to push the boundaries of home entertainment,” said Mr. James Seow, Founder of VIQMAX.
The Hisense Laser Family is now available at authorised Hisense Malaysia retailers nationwide and online. For more information, visit the official website Hisense Malaysia’s official website and social media.






