Canon Marketing Asia (“Canon”), proudly hosted a momentous regional product launch event to introduce its eagerly awaited successor models of the successful TM series large format printers.
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A remarkable highlight of this event was that it marked Canon’s first regional product launch event for large format printers since the onset of the global pandemic and after a four-year hiatus. The event underscored Canon’s resilience and adaptability in the face of challenging times, reaffirming the company’s commitment to providing innovative solutions that meet the evolving needs of businesses in the region.
Set against the backdrop of JW Marriott Hotel in the heart of Kuala Lumpur, this grand affair was organised by Canon Singapore Pte Ltd and Malaysia was selected as the central hub to debut the all-new TM series which is Canon’s hero model of large format printers. Canon brought together its authorised partners and global staff from an extensive array of countries, including Malaysia, Singapore, Thailand, Hong Kong, Taiwan, the Philippines, India, and other nations within the region. In addition to its esteemed partners, Canon’s valued supplier, Global Scanning, also graced the event.
The highly anticipated successors of the TM series large format printers, which are bestselling items among Malaysian businesses, are poised to revolutionise businesses with a host of cutting-edge features designed to streamline productivity. With fully front-accessible operations, users can print with convenience from the front, making it more accessible and user-friendly. Borderless printing capabilities across various paper types and sizes provide endless creative possibilities to ensure top-notch printing that operates up to 28% faster than its predecessors. The introduction of a new magenta ink colour gamut elevates print quality, delivering unparalleled vibrancy and precision in every detail.
The launch featured a multifaceted agenda that encompassed keynote presentations from esteemed speakers from Canon’s Business Imaging Solution department that shed light on the latest advancements in large format printing technology. After the anticipated launch ceremony, all partners had the chance to touch and try out the new products and explored the variety of applications through demonstration. The evening concluded with an exclusive award appreciation dinner as a tribute to Canon’s dedicated authorised partners who have played a pivotal role in the company’s growth and success.
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“With the new Canon imagePROGRAF TM Series, we aim to reach greater heights in our region. Large format printers were impacted during the pandemic period but it is recovering well after 2022. We have been increasing our market shares and will continue to focus on it with our Canon partners. We are elated to gain their strong support in expanding the business together,” shared Katsuya (Kurt) Tode, Director of Regional Commercial & Industrial Printing Division at Canon Marketing Asia.
This commemorative regional product launch event not only served as a platform for Canon to showcase its latest innovations but also fostered collaboration and networking among Canon’s partners and stakeholders. The return of the Large Format Printer Regional Partner Conference exemplified Canon’s commitment to driving growth and innovation within the industry, a commitment that remains steadfast as it continuously raises the bar for new avenues that empower businesses. Canon looks forward to more such events and activities in the future as it continues to push the boundaries of imaging solutions for businesses and professionals.