Samsung Malaysia Electronics and Maybank today announced a strategic partnership through a sustainability-driven alliance that integrates Samsung’s AI-powered, energy-efficient technologies with Maybank’s sustainable financing solutions to transition into smarter, greener lifestyles and operations.

Under the shared vision of “Connected Solutions, Simplified Growth. Greener Tomorrow for All.”, this collaboration empowers Malaysian households and businesses, including Small and Medium Enterprises (SMEs), to embrace sustainable solutions powered by Samsung and Maybank’s combined efforts.

Samsung is embarking on a company-wide journey to achieve net-zero carbon emissions and transition to 100% renewable energy by 2050 through global initiatives focused on climate action, circular economy practices, clean tech innovation and operational sustainability. Maybank, meanwhile, has surpassed its RM80 billion cumulative sustainable financing target by recording RM115.17 billion in disbursements, and achieved a 53% carbon emissions reduction in FY2024 as it maintains its commitment to ensure a just transition to a low carbon economy.

Through Samsung’s technological expertise and Maybank’s leadership in sustainable financing solutions, this partnership is envisioned as a long-term, multi-faceted collaboration that extends beyond consumer solutions. With opportunities spanning across personal, business and corporate banking, the alliance aims to unlock new value through integrated ecosystems, customer-centric solutions, and shared sustainability goals – creating meaningful impact for Malaysians.

“This breakthrough collaboration brings together Samsung’s leadership in home innovation with Maybank’s trusted financial services to offer consumers an accessible and sustainable future through cutting-edge technology. With this initiative, we are laying the foundations of building a connected, greener and smarter future filled with new possibilities,” said Charles Kim, President of Samsung Malaysia Electronics.

“This collaboration with Samsung Malaysia Electronics represents a powerful convergence of technology and finance to shape a smarter, greener future for Malaysians. Together, we see immense potential for two innovation leaders to co-create purpose-driven solutions that are not only accessible and scalable to consumers, but also across businesses – from SMEs to corporates – as we support the transition to a more sustainable and connected ecosystem,” said Syed Ahmad Taufik Albar, Group CEO, Community Financial Services, Maybank.

The first phase of this long-term collaboration introduces curated packages featuring Samsung’s energy-efficient smart appliances combined with Maybank’s MyDeco financing scheme, making it convenient and seamless for homeowners to adopt smarter, greener upgrades.

These packages feature Samsung’s Bespoke AI appliances, connected screens, and Galaxy devices – all integrated through the SmartThings platform, while innovative technologies like AI Energy Mode anticipates user needs to enhance energy efficiency, and Samsung Knox’s multi-layered protection offer peace of mind. Meanwhile, MyDeco is a first-of-its-kind solution for existing Maybank and Maybank Islamic Home Financing customers, offering up to 120% of the property value to fund for interior design, furnishing, and fitting needs. 

Available exclusively to MyDeco customers, this programme will start from May 2025 onwards with an initial launch in Peninsular Malaysia, with a full nationwide rollout in the pipeline. To find out more about this programme and register your interest, visit https://maybank.my/samsung

For more information on Samsung’s products, visit: https://www.samsung.com/my/