Since 1983, Casio G-SHOCK has been celebrated for its resilience and innovation. Staying true to the brand’s commitment to push the boundaries of watchmaking and challenge conventional toughness, the brand embraces individuals who out-tough their day-to-day lives with its latest campaign, “TOUGH LIKE YOU” along with the launch of the brand new G-STEEL collection, GMB-2100.

Connecting your soul with the watch on your wrist, G-SHOCK believes the new G-STEEL GMB-2100 collection embodies individual’s spirit of toughness and resilience. Each scratch and dent on the watch marks a story of overcoming a challenge, like a badge of honour. Based on the iconic GM-2100, the new GMB-2100 is equipped with Bluetooth and Solar capabilities to ensure unrivalled performance in any situation.

Available in three different dial colours – classic black, sleek blue and vibrant green – in 4 different models, the new collection is now available in all authorised G-SHOCK Stores, G-Factory, and on e-commerce site which you may access from HERE, retailing at RM 1,295 for the three models with black strap (GBM-2100-1ADR / GBM-2100A-1A2DR / GBM-2100A-1A3DR) and RM 1,365 for the GBM-2100B-7ADR, an online exclusive model with white strap.