Global technology brand OnePlus today officially launched its latest flagship smartphone, the OnePlus 12, at Pragati Maidan in New Delhi. Representing the culmination of OnePlus’ decade-long pursuit for excellence and innovation, the OnePlus 12 boasts the Snapdragon® 8 Gen 3 Mobile Platform, the proprietary Trinity Engine, the 4th Gen Hasselblad Camera for Mobile, a new 2K 120Hz ProXDR display, 100W SUPERVOOC fast charging, 50W AIRVOOC wireless charging, and OnePlus’ iconic modern elegant design, delivering an unparalleled flagship experience that is incredibly fast and smooth.

“As we celebrate the tenth anniversary of OnePlus with our loyal users worldwide, we are thrilled to introduce the OnePlus 12 — an all-round flagship phone that embodies our decade-long leadership in technology,” said Pete Lau, Founder of OnePlus. “With our ‘Never Settle’ mantra, OnePlus is dedicated to bringing innovative ideas to life and disrupting the mobile industry. With the OnePlus 12, we have created a true masterpiece, combining advanced technologies from OnePlus and our partners to make it one of the best flagship smartphones in the year 2024.”

Long-lasting Fast and Smooth Experiences

The OnePlus 12 is designed to deliver an uncompromising performance. At the heart of the OnePlus 12 is Qualcomm’s latest Snapdragon® 8 Gen 3 mobile platform, an ultra-intelligent chip promising top-tier performance and power efficiency with up to 30% improved CPU performance and a 25% enhancement in GPU performance. Empowered by the proprietary Trinity Engine and equipped with up to 16GB of LPDDR5X RAM and 512GB of UFS 4.0 ROM, the OnePlus 12 can keep applications readily available in the background for 72 hours1. In addition, OnePlus 12 is the first Snapdragon 8 Gen 3 device to be approved as Snapdragon Spaces™ Ready. This will allow developers to bring their XR ideas to life and explore the full potential of headworn AR.

The OnePlus 12 introduces an industry-leading Dual Cryo-velocity VC Cooling System, featuring a 3D capillary dissipation structure and a dual VC design with OnePlus’ largest-ever surface area covering 9,140 mm², revolutionizing the flow of the coolant to significantly reduce overheating. Crafted using a unibody die-casting manufacturing process, the larger VC consistently absorbs heat from the smaller VC to accelerate the entire heat dissipation process, making the OnePlus 12 a versatile companion for activities such as marathon gaming sessions, pro-level video editing, and concurrent charging without risk of overheating.

With support for 100W SUPERVOOC Endurance Edition and a 5400mAh big battery, the OnePlus 12 reduces the time spent tethered to an outlet, allowing users to use the device more freely. The OnePlus 12 takes only 26 minutes from 1% to 100% battery capacity courtesy of its 100W SUPERVOOC fast-charging function. In North America, the OnePlus 12 charges with 80W SUPERVOOC Endurance Edition that can take only 30 minutes from 1% to 100% battery capacity. The long-awaited 50W AIRVOOC wireless charging also makes its debut in the OnePlus 12, providing a reliable alternative for those who prefer a cable-free lifestyle. Harnessing the power of a twin-battery design with each cell charging at an impressive 25W, the 50W AIRVOOC outpaces even some of the most advanced wired charging solutions while offering unmatched efficiency.

As a result, the OnePlus 12 has proven its capability to run Genshin Impact at maximum settings, achieving an impressive and consistent frame rate of 57.4FPS3 (Frames Per Second) during a rigorous 3-hour testing session. Furthermore, its exceptional battery performance enables it to sustain 5.5 hours of continuous video shooting at 1080p resolution, operating at 30Hz.

In addition, the all-round flagship experience on the OnePlus 12 is boosted further by powerful and stable wireless signal performance. The omnidirectional antenna design, with a total of 16 antennas, enables the OnePlus 12 to unleash the full potential of high-speed connectivity.

Cinematic Visual and Audio Experiences

The OnePlus 12 harmonizes a ultra-bright display with cinema-like sound to bring users flagship audiovisual experiences like never before.

At the center of this experience is a 2K 120Hz ProXDR display powered by BOE’s brand-new blue diamond pixel layout, which enables the OnePlus 12 to reach a peak brightness of 4,500 nits – the brightest-ever screen on a OnePlus smartphone – with the ability to deliver ultra-realistic, silky-smooth visuals for a premium viewing experience. ProXDR further ensures that lossless images with high dynamic range and a rich color spectrum can be enjoyed in full detail on the phone’s stunning display. This innovative display sets or matches 18 smartphone display performance records of DisplayMateA+. It also receives Intelligent Eye Care certification by TÜV Rheinland thanks to its ability to effectively reduce blue light emission and intelligent color temperature adjustment in response to changing ambient conditions.

Fitted with LTPO technology, the display can automatically switch between a refresh rate of 1Hz to 120Hz based on user preferences and specific usage scenarios while keeping power consumption comparatively low. Dolby Vision is also supported to elevate the overall visual experience with ultra-vivid colors, crisp contrast, and intricate details.

For avid gamers seeking hyper-realistic and ultra-immersive mobile gaming experiences, the OnePlus 12 offers the perfect solution in the form of HyperRendering. Built upon OnePlus’ in-house graphics algorithms and a dedicated Pixelworks X7 Independent Visual Processor, this groundbreaking visual quality enhancement technology empowers the OnePlus 12 to deliver super-resolution picture quality with remarkable efficiency, achieving 120Hz frame rate for all games through frame Interpolation technology2 while ensuring real-time HDR color calibration.

For enhanced touch accuracy, Aqua Touch can detect wet fingers and water droplets on the screen and compensate accordingly, significantly alleviating issues related to sweaty hands and mistouches during both intense gameplay and everyday use.

Complementing the high-quality visuals are immersive 3D sound spaces that add the finishing touch to the all-round entertainment experience. When paired with the OnePlus Buds 3 or other OnePlus earbuds with spatial audio and in-app customization support, the OnePlus 12 delivers simultaneous playback of different audio content in multiple directions to create a flagship 3D Spatial Audio experience. Thanks to the inclusion of dual stereo speakers with Dolby Atoms, dedicated spatial audio can even be enjoyed without earbuds, offering cinema-level audio quality with reduced acoustic resonance.

Authentic Hasselblad Style Photography

The OnePlus 12 stands out as a photography master with a professional-grade camera system featuring flagship hardware and advanced image processing algorithms developed in collaboration with Hasselblad.

The phone takes the flagship-level triple camera system of the OnePlus 11 and brings it to the next level with an industry-first 50MP Sony’s LYT-808 wide-angle camera. Featuring a large ƒ/1.6 aperture and 1/1.4-inch sensor size, the camera offers a greater depth of field while compensating for the loss of light to deliver crystal-clear images with vibrant colors and intricate details even in low-light environments. Red glare and artifact reduction are also supported to help capture even more true-to-life images.

As the first OnePlus single-screen flagship to feature a best-in-class OV64B 3x periscope telephoto camera with 6x in-sensor zoom, the OnePlus 12 offers a 3x to 120x photographic zoom range that gives users the flexibility to capture spontaneous moments and highly expressive portraits from afar. This unrivalled periscope telephoto lens not only ensures high image quality but also perfectly replicates natural lights and shadows.

With its 114° field of view in an impressive 48MP resolution, the OnePlus 12’s ultra-wide camera is more than just the icing on the cake, instead empowering users to capture a broader perspective on life that still retains the finest details.

OnePlus’ latest RAW HDR algorithm further enhances the phone’s ability to control light by understanding visual landscapes and harmonizing the interplay between highlights and shadows. By rendering optimal brightness, balanced exposure, authentic color saturation, and seamless vignette control, the OnePlus 12 makes it possible to capture DSLR-like images that mirror reality with impeccable resolution and even greater precision.

The newly upgraded Hasselblad Portrait Mode simulates the nuances of bokeh and flare effects of Hasselblad’s classic lenses from 1x to 3x, adding additional visual angles while imparting a natural depth of field to create transitions between subject and background that are seamless beyond belief.

Modern Elegant Design

The OnePlus 12 is a masterpiece in design that pays tribute to a decade of OnePlus’s daring spiring and bold attitude. Drawing inspiration from the intricate craftsmanship of luxury watches, the phone inherits the timeless modern elegance of the OnePlus 11 5G while adopting a hollow-curved design that mirrors the precision found in the delicate inner workings of a finely polished timepiece.

The OnePlus 12 is available in two colorways — Flowy Emerald and Silky Black. Inspired by the breathtaking spectacle of the braided Dart River in New Zealand, where emerald ribbons pulsate with vibrant energy, Flowy Emerald captures the essence of natural wonders and employs state-of-the-art AG technology and a precision etching process to bring a premium texture with exquisite dynamism to the phone’s glass back cover.

Pre-order the OnePlus 12 at https://www.oneplus.com/us/oneplus-12 (US & Europe) or https://www.oneplus.in/ (India) Get free trial of Google One & YouTube Premium on OnePlus 12.