Freshable, the innovative ready-to-cook meal kit delivery service, is delighted to announce its collaboration with Canon Marketing Malaysia (“Canon”), renowned manufacturer of high-quality cameras and imaging products, to commemorate National Camera Day that is approaching on 29th June. To celebrate this special occasion, Freshable worked hand-in-hand with Canon to organise a one-of-a-kind content creation workshop at Utama Farm, a sustainable urban farm located in Petaling Jaya, aimed at inspiring individuals to unleash their creativity and explore the world of photography and videography.
As a pioneer in the meal kit industry, Freshable has revolutionized the way people prepare meals at home, providing convenient, pre-portioned ingredients and chef-inspired recipes, inspiring food enthusiasts, home cooks, and photography enthusiasts alike. Through this collaboration, both companies seek to continue empowering content creators, whether they are photography enthusiasts, amateurs, or professionals, encouraging them to capture stunning images, preserve memories, and express their unique perspectives.
Guests exploring and harvesting fresh vegetables from the greenhouse in Utama Farm for the Content Creation Challenge
Dubbed as the “Farm to Table” fun workshop, Freshable presented guests with their camera-ready plates of food and meal kits on display, centring the freshness and quality of their ingredients. Participants got to put the latest Canon cameras to the test as they experienced the art of capturing beautiful moments and sharing joyous occasions with loved ones through food photography and videography.
“Through the lens of creativity, Freshable and Canon united to capture the essence of culinary artistry. With this workshop, we bring the world of food and photography to life, inspiring both amateurs and professionals to savour every moment and share joy through the lens. We are honoured to have this opportunity to collaborate with a pioneer such as Canon to celebrate the art of photography this National Camera Day and we welcome partnerships with all brands that share our passion for innovation and creativity,” said Adeline Tang, Co-founder and CEO of Freshable.
Freshable also presented and unveiled its La Tomatina themed-recipes that is planned for the month of July and August this year, reinforcing Freshable’s unwavering commitment to providing convenient yet nutritious meals for all. For more information about Freshable, please visit their website at https://freshable.co/ as well as their Facebook and Instagram pages.